Usability Testing

Usability testing validates design by engaging with your customer base to receive feedback and validation the designs work with their behaviour and needs. We not only ensure that your mobile and web designs make life easy for your customers, but improve your business outcomes.

Usability testing as one of our core foundational skills within Human Centred Design ensures your design, or what we have worked with you, is “the right design” for your customer. Usability Testing is a long proven methodology that takes the expense and heartache away from potentially expensive early development that may fail; instead fine tuning and iterating products and features early, to set you up for success.

Consider Usability Testing as a research approach that connects direct feedback from your customers, to you; without waiting on online reviews following release to the market.

Moderated Usability Study (Remote and Face to Face)

By comparing and analysing your direct and indirect competition, our researchers can help you identify opportunities for innovation, thereby giving you a competitive edge.

Unmoderated Usability Study

By comparing and analysing your direct and indirect competition, our researchers can help you identify opportunities for innovation, thereby giving you a competitive edge.

A/B Testing

By comparing and analysing your direct and indirect competition, our researchers can help you identify opportunities for innovation, thereby giving you a competitive edge.

Usability Lab Studies

By comparing and analysing your direct and indirect competition, our researchers can help you identify opportunities for innovation, thereby giving you a competitive edge.

Information Architecture and IA Studies

By comparing and analysing your direct and indirect competition, our researchers can help you identify opportunities for innovation, thereby giving you a competitive edge.

Eye Tracking

Eye tracking allows us to explore unconscious reactions during shopping or digital experiences. It reveals what really attracts consumers’ attention and eliminates errors that may occur when relying on human recall. We also sell Tobii Pro eye trackers.